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Talkin' 'Bout Pop Music

"Songs go far beyond words in their abilitylength  the  application of pop songs in the
to  insert  emotion  into
learning environment. In part, I
communication." Robert Sylwester, Asaid:"Concert halls, ballrooms, parties, and
Celebration of NeuronsFilmmakers, if theyyes,  the  class  room, can be uncomfortable
knew who brain researcher Robert Sylwester
was,  would  agreeenvironments. When people hear a song
they've  listened to in the privacy of their
with him. They often integrate familiar
songs  into  their  movies. Pop songs are sohome, they relax. Comfortable music
emotionally warms the training room, placing
successful that movie producers will pay
exorbitant  sums,  in  some cases as much aslearners in a receptive frame of mind for
learning.  Songs  with  lyrics,  especially
$100,000, to acquire the rights for the
song.Sylwester, in his book A Celebration ofpopular hits of the last 50 years, are
Neurons, went on to explain:"The songs of ourextremely useful for this reason. They are
adolescent years often become the beacons ofold,
our  adult  life
well worn, welcome friends."Songs with
because they can help us to recall thelyrics also engage learner brains in multiple
important  developments  of our adolescence.ways.  The  words  and  rhythm
We often listen to this music to relive theof a song are largely processed in the
memories  in  the  extended reverie of song.brain's left hemisphere, where the melody is
The song slows the simple message so that welargely processed by the right hemisphere.
can  savor  all  the  emotions  of  theBy  using  songs  with lyrics, you help your
experience."In a film composer's hands, poplearners engage both hemispheres. In the
songs are chosen and linked to those memoriesprocess,  they  gain  a  deeper meaning than
in
is possible with one hemisphere alone.Song
a way that adds emotional texture to thelyrics can, as was the case in The Big Chill,
film.  Films  with pop music scores functionspeak  directly  to  the  learning  topic.
on two distinct levels. The first level isThe many applications are too numerous to
the application of the song in the film.state  in  this  one  article,  but  a  few
Every
examples should prove the point:Career
song lyric tells a story and a well placedplanning  -  "All  Star"  by  Smash  Mouth
song's  story  will dovetail with the film's
Change management - "Bad Day" by Daniel
visual.The second, and deeper, level is thePowter
emotional  meaning the use of specific songs
Communication - "Hello, Goodbye" by the
brings forth within the listener. The songsBeatles
become  metaphors,  placing  the  subject
Conflict management - "Shut Up" by the Black
to be taught in the context of the learnersEye  Peas
prior  experiences.  When  people  hear
Customer service - "Lean On Me" by Bill
songs they know, and have personal memoriesWithers
of,  they  immediately  are  drawn  back
Diversity  - "Short People" by Randy Newman
into those memories, and the experience is
enhanced.  In  essence,  pop  music  helpsFinance - "Takin' Care of Business" by
Bachman-Turner  Overdrive
us relate to the story being told in a
deeply personal, highly emotional way.ThreeProject Management - "One Little Slip" by
famous films used this technique to achievethe  Bare  Naked  Ladies
success.American Graffiti (1973), telling the
story  of  a  group  of  early  1960s  highSexual harassment - "Respect" by Aretha
Franklin
schoolers enjoying a last summer before
adulthood,  was  intentionally designed as aTime management - "Right Place, Wrong Time"
by Dr. JohnOnce you've decided on an
series of pop music vignettes. George Lucas,appropriate song, placement is simple
the  film's  director,  developed  theConsidering  the
storyline, and selected the songs to almostRandy Newman song "Short People" for
simultaneously.Each scene matched the lengthexample:Introduction - Play the song as the
of the song accompanying it. For example,learners  enter.  Once the song is over call
Bill
attention to the songs lyrics and ask for
Haley's "Rock Around The Clock," playedcomments  about  the  meaning  conveyed  by
during  the  opening  credits,  set  up  the
those lyrics. Use those comments as a
film's innocence of summer theme. Thetransition to your presentation.Filler - Play
Crests'  "Sixteen  Candles"  accompanied  athe song during breaks to add a subliminal
message to your content.Activity - Divide
young girls sixteenth birthday. "Teen Angel"your learners into groups and instruct them
by  Mark  Dinning  was  played  when  ato  read  and  discuss  the
character dies in a drag race. The film endslyrics. Then lead a general discussion to
with  the  Spaniels'  "Goodnight,  Well It'sshare each group's observations.Conclusion -
Conclude your session by stating, "We are all
Time To Go."The Big Chill tells the story ofshort  people  in
a  group  of  former  1960s  radicals turned
someone's eyes." Then ask the rhetorical
1980s yuppies who gather to mourn thequestion,  "If  none  of  us  were  welcome
passing  of  an  old  friend.  Like American
around here, who would be left to complete
Graffiti, The Big Chill uses pop songs,our  work?"  Start  the  song  and  thank
although  in this case, to add commentary to
everyone for attending. Your learners will
the on-screen occurrences.Marvin Gaye's "Iwalk  out  of  the  classroom  with the song
Heard It Through The Grapevine" accompanied
the  actors  as  theyand its lyrics firmly implanted in their
brains, and you will have closed with a
hear about their friend's passing. "Youvisually
Can't  Always  Get  What  You  Want"  by the
powerful learning point.Given the large
Rolling Stones is played as an ironicnumber of pop songs available, the options
commentary  on  the  friend's  death. As theare  limited  only  by  your
friends discuss relationships, The Youngimagination and the musical preferences of
Rascals "Good Lovin'" is performed. Finally,your  learners.  You  too  can  have  your
"Bad Moon Rising'" by Credence Clearwaterlearners, in the words of the old song by
Revival  is  played  immediately  after  a"M", "talkin' 'bout pop music."Please respect
song owner rights. Consult your organization
former lover proposes that she and her oldbefore  you  use  another
flame reunite for an evening.The best
subconscious music placement occurs in aperson's musical composition.Visit Lenn on
supermarket  between  the  twoline  at
former lovers who contemplate rekindlingBlog with Lenn at Millbower, BM, MA, the
their  relationship.  Although  their desireLearnertainment(R) Trainer is an expert in
applying
for each other is palpable, both hold back,
only  conversing  about  the  shopping  taskshow biz techniques to learning. He is the
author  of  the  ASTD  Info-Line, Music as a
at hand as the store's Muzak system plays
Frank Sinatra's "Strangers In TheTraining Tool, focused on the practical
Night."Forest Gump tells the story of aapplication  of  music to learning; Show Biz
dimwitted  man  who  experiences a series of
Training, the definitive book on the
life adventures over several decades.application  of  entertainment  industry
Because  the film's extended time frame, the
techniques to training; Cartoons for
music serves to establish the time andTrainers, a popular collection of 75 cartoons
place.Credence Clearwater Revival'sfor
"Fortunate Son" sets up Gump's Vietnam tour.
Tolearning; Game Show Themes for Trainers, a
best-selling  CD  of  original  learning
state that Forest's girlfriend has moved to
California,  California  Dreaming"  by  thegame music; and Training with a Beat: The
Teaching  Power  of  Music,  the  foremost
Mamas and Papas is used. "San Francisco" by
Scott  Mackenzie  frames  Forest's  1960sbook on the application of music to
learning. Lenn is an in-demand speaker, with
visit to San Francisco. When Forest returns
home  to  Alabama,  Lynyrd  Skynyrd'ssuccessful presentations at ASTD 1999-2005
and  SHRM  2006;  a  creative  and
"Sweet Home Alabama" is played. These music
placements  help  the  films  listenersdynamic instructional designer and
facilitator formally with the Disney
comprehend the different locations and erasUniversity
represented in the film.American Graffiti,
The Big Chill, and Forest Gump were alland Disney Institute; an accomplished
highly  successful  films,arranger-composer  skilled  in  the
and their pop song application played a hugepsychological application of music to
part  in  creating  that  success. All threelearning;  a  popular comedian, magician and
films appealed to people at a deeplymusician; and the president of Offbeat
personal  level.Pop  Songs  in  LearningTraining(R),  infusing  entertainment-based
In Training With A Beat, I discussed attechniques into learning to keep 'em awake!



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